We’re in our third year with Fiesta Bowl. In 2018 we logged 487 edit hours, 61 unique videos and multiple still photography deliverables.
- Social audiences grew by 12.4% for the Cheez-It Bowl accounts
- Social audience grew by 11% for the Fiesta Bowl accounts
- Instagram channels – Cheez-It grew by 61% | Fiesta Bowl increased by 47%
Video Project Needs:
More stats for the month of December 2018 for Fiesta Bowl tweets…
- Earned 4.1 Million impressions and 257,728 engagements
- On average, these tweets earned 119.1K impressions per day
- @Fiesta_Bowl twitter audience grew by 1,000 during the month of December
- Over 117K profile visits to @Fiesta_Bowl in the month of December
Stats from Fiesta Bowl game day…
- 61K total bowl-related twitter mentions (third amongst all bowls)
- 3.4 million impressions across the nation
- $6.1 million in total TV spend
